Marketing in an Economic Slowdown – the Telegraph recommends using sites like Bizwiki
An article for the British newspaper the Telegraph highlights the importance of Internet Directory sites like Bizwiki for businesses forced to save marketing budgets in adverse economic conditions.
‘Blog on and use web pages to drive up sales opportunities
By Richard Tyler, Enterprise Editor
Given the current economic slowdown and that marketing is often the first expense to be cut when firms face a financial pinch, here is a snapshot of some free services being used by firms on the internet.
Internet directories
Traditional directories have moved online, like Yell.com. New free sites feature highly on natural searches: www.Brownbook.net and www.Bizwiki.co.uk are fast-growing business directories with self-edited listings and customer reviews.’
At Bizwiki, we whole-heartedly agree with his assessment. More and more commerce is moving online, and with all the talk of possible recession and belt-tightening in the wider economy, it makes more sense than ever to take full advantage of resources that are available online for businesses -particularly sites like Bizwiki that list companies for no charge at all.
The first step is to make sure your company is listed -simply use the search form at the top of the page. If it isn’t, you can add it for free in a few simple steps. If it is listed, now would be a good time to add more information and details.
Bizwiki gets a wide variety of users from other businesses owners and managers to researchers to competitors to local councils to suppliers – and perhaps even your next customer.
Full article: http://www.telegraph.co.uk/money/main.jhtml?xml=/money/2008/08/12/ybmedia112.xml
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